Client Challenge:
A reputed management college faced:
Low search visibility in a competitive niche
Heavy dependence on offline marketing
Limited keyword coverage
No SEO strategy in place
They needed strong organic visibility to increase admissions sustainably.
What We Implemented:
1. Keyword Strategy for MBA/BBA/B.Com Admissions
Clusters:
“Best MBA college in Ghaziabad”
“Direct MBA admission help”
Entrance exam-based keywords
2. On-Page SEO
Optimized programs pages, admission pages, blogs, and faculty pages.
3. Content Marketing Strategy
Admission guidance blogs
Cutoff analysis
Entrance exam tips
Course roadmap content
4. Technical Audit & Fixes
Schema
Structured data
URL architecture
Speed improvement
5. Off-Page SEO & Brand Mentions
Built authority through niche education links.
Results Achieved:
📈 1.69M Impressions
Massive growth in brand visibility.
📈 60.3K Clicks
High-intent organic traffic.
📊 3.6% Average CTR
Strong engagement & relevance.
📍 Avg. Position: 12.9
Many keywords moved to Page 1.
📞 Organic Leads Increased 4×
Direct enquiries from website + calls.